Dear Readers,
Welcome to Hakuba, celebrated globally for its unparalleled powder snow. Yet its allure extends far beyond the snowy mountain slopes. In our pages, we dedicate ourselves to sharing the most captivating attractions, enticing eateries, and remarkable individuals, in order to inspire a distinctly Hakuba experience.
"Live Up" encourages you to seize life as an adventure and as an expression of individual style. It embodies the thrill of fresh powder at sunrise and the cozy indulgence of fireside dining at dusk. It is a plea to fully embrace the beauty and sophistication of the Hakuba Valley. Experience life at high altitudes with unmistakable style.
Live Up.