{"id":1300,"date":"2025-09-19T09:48:05","date_gmt":"2025-09-19T09:48:05","guid":{"rendered":"https:\/\/liveuphakuba.com\/?p=1300"},"modified":"2026-03-23T17:17:11","modified_gmt":"2026-03-23T17:17:11","slug":"hakubas-evolving-hospitality-scene","status":"publish","type":"post","link":"https:\/\/liveuphakuba.com\/ja\/stories\/hakubas-evolving-hospitality-scene\/","title":{"rendered":"Hakuba\u2019s Evolving Hospitality Scene"},"content":{"rendered":"
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

As Hakuba\u2019s real estate market continues to evolve, several landmark developments are set to redefine the region\u2019s hospitality landscape.<\/h4>\n

From lifestyle hotels to high-end retreats, these signature projects will elevate Hakuba and attract a new wave of travelers to the valley.<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

BANYAN TREE, WADANO <\/strong>
Expected to open in 2028, the highly anticipated Banyan Tree project in Wadano is set to become a premier destination in the Japanese Alps. The development will feature 108 hotel rooms and 48 condominiums, and is being developed by a large Tokyo real estate group.<\/p>

PLAN DO SEE, HAPPO <\/b>Tokyo-based hospitality powerhouse Plan Do See has acquired three strategic Hakuba locations, with the first developments starting in 2025. Their entry into the market signals a significant shift towards high-end hospitality offerings, promising a fresh wave of luxury accommodations and services for visitors to the Hakuba Valley.<\/p>

MITSUBISHI ESTATE AND SHIMIZU CORPORATION, IWATAKE <\/b>Mitsubishi Estate and Shimizu Corporation have acquired a prime Iwatake location adjacent to the gondola base, with plans to develop a 150-room hotel featuring a full food and beverage program. Slated for completion in 2029, the property is expected to be operated by a branded international hotel group.<\/p>

MORI TRUST, ECHOLAND<\/b> A leading domestic developer is widely anticipated to begin construction soon on the expansive site directly across from the Courtyard Marriott in Echoland. The Courtyard Marriott is owned by Mori Trust.\u00a0<\/p>

LIST DEVELOPMENT,\u00a0ECHOLAND<\/strong> Yokohama based List Development recently completed a 38-unit luxury condo hotel project at the base of Echoland. The majority of units were acquired by Japanese investors, reflecting growing confidence in Hakuba\u2019s position as a premium year-round destination.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\"SANU
SANU 2nd Home<\/figcaption><\/figure><\/div>
\"A
A NEWLY DEVELOPED CORPORATE RETREAT COMPLEX IN MISORANO.<\/figcaption><\/figure><\/div>
\"dji_fly_20250520_143714_0044_1747723504699_photo\"<\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

SANU 2nd Home, WADANO<\/strong> SANU 2nd Home, a membership-based second home service, opened its Hakuba location in 2024 as part of its expansion to over 30 sites across Japan. The company offers flexible usage models\u2014from nightly stays to joint ownership\u2014focusing on sustainable development and forest regeneration.<\/p>

evo HOTEL HAKUBA, HAPPO<\/strong> evo, the American outdoor retail and experiences brand, opened evo Hotel Hakuba in 2024 in the center of Happo Village. The Hakuba property is one of three hotels in the evo portfolio, alongside locations in Salt Lake City and Tahoe. The design-forward lifestyle property features Western-style rooms, original works by local artists, and an onsen with mountain views. The opening deepens evo\u2019s commitment to Japan, where it operates Rhythm Japan retail and rental stores in Hakuba, Niseko, and Furano. evo\u2019s investment reflects a shift in Hakuba\u2019s tourism landscape, long dominated by Australian visitors during peak ski season. The region is now seeing growing interest from North American travelers seeking adventure-driven experiences year-round.<\/p>

LA NEIGE HOTEL, WADANO<\/strong> La Neige, which has long been regarded as Hakuba\u2019s most exclusive boutique hotel, was acquired in 2024 by a prominent Hakuba-based group. Now under the management of Hakuba Hospitality Group (HHG), the property will undergo a full renovation and will reopen in December 2025, repositioned as the premier luxury boutique hotel in the region. The project reflects a broader move toward elevated hospitality offerings across the Hakuba Valley.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

As Hakuba\u2019s real estate market continues to evolve, several landmark developments are set to redefine the region\u2019s hospitality landscape. From lifestyle hotels to high-end retreats, these signature projects will elevate Hakuba and attract a new wave of travelers to the valley. BANYAN TREE, WADANO Expected to open in 2028, the highly anticipated Banyan Tree project in Wadano is set to become a premier destination in the Japanese Alps. The development will feature 108 hotel rooms and 48 condominiums, and is being developed by a large Tokyo real estate group. PLAN DO SEE, HAPPO Tokyo-based hospitality powerhouse Plan Do See has acquired three strategic Hakuba locations, with the first developments starting […]<\/p>\n","protected":false},"author":5,"featured_media":1301,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[9],"class_list":["post-1300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate-guide","tag-real-estate"],"acf":{"show_in_hakuba_and_hhg":false,"show_old_design":false,"intro_text":"","post_content":"","opening_hours":"","days_of_operation":"","address":"","map":""},"yoast_head":"\nHakuba\u2019s Evolving Hospitality Scene - Live Up Hakuba<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/liveuphakuba.com\/ja\/stories\/hakubas-evolving-hospitality-scene\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hakuba\u2019s Evolving Hospitality Scene - Live Up Hakuba\" \/>\n<meta property=\"og:description\" content=\"As Hakuba\u2019s real estate market continues to evolve, several landmark developments are set to redefine the region\u2019s hospitality landscape. From lifestyle hotels to high-end retreats, these signature projects will elevate Hakuba and attract a new wave of travelers to the valley. BANYAN TREE, WADANO Expected to open in 2028, the highly anticipated Banyan Tree project in Wadano is set to become a premier destination in the Japanese Alps. The development will feature 108 hotel rooms and 48 condominiums, and is being developed by a large Tokyo real estate group. PLAN DO SEE, HAPPO Tokyo-based hospitality powerhouse Plan Do See has acquired three strategic Hakuba locations, with the first developments starting […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/liveuphakuba.com\/ja\/stories\/hakubas-evolving-hospitality-scene\/\" \/>\n<meta property=\"og:site_name\" content=\"Live Up Hakuba\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-19T09:48:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-23T17:17:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Isabel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Isabel\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"4\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/\"},\"author\":{\"name\":\"Isabel\",\"@id\":\"https:\/\/liveuphakuba.com\/#\/schema\/person\/115df3b4aef4c9c6557e30f00861c294\"},\"headline\":\"Hakuba\u2019s Evolving Hospitality Scene\",\"datePublished\":\"2025-09-19T09:48:05+00:00\",\"dateModified\":\"2026-03-23T17:17:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/\"},\"wordCount\":518,\"image\":{\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg\",\"keywords\":[\"Real Estate\"],\"articleSection\":[\"Real Estate Guide\"],\"inLanguage\":\"ja\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/\",\"url\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/\",\"name\":\"Hakuba\u2019s Evolving Hospitality Scene - Live Up Hakuba\",\"isPartOf\":{\"@id\":\"https:\/\/liveuphakuba.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg\",\"datePublished\":\"2025-09-19T09:48:05+00:00\",\"dateModified\":\"2026-03-23T17:17:11+00:00\",\"author\":{\"@id\":\"https:\/\/liveuphakuba.com\/#\/schema\/person\/115df3b4aef4c9c6557e30f00861c294\"},\"breadcrumb\":{\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage\",\"url\":\"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg\",\"contentUrl\":\"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg\",\"width\":2560,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/liveuphakuba.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hakuba\u2019s Evolving Hospitality Scene\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/liveuphakuba.com\/#website\",\"url\":\"https:\/\/liveuphakuba.com\/\",\"name\":\"Live Up Hakuba\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/liveuphakuba.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ja\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/liveuphakuba.com\/#\/schema\/person\/115df3b4aef4c9c6557e30f00861c294\",\"name\":\"Isabel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/8f6d6040ce4ab95bbe26a546eb4358808d8f62f48575348fc3f1de122fda2723?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8f6d6040ce4ab95bbe26a546eb4358808d8f62f48575348fc3f1de122fda2723?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8f6d6040ce4ab95bbe26a546eb4358808d8f62f48575348fc3f1de122fda2723?s=96&d=mm&r=g\",\"caption\":\"Isabel\"},\"url\":\"https:\/\/liveuphakuba.com\/ja\/stories\/author\/isabel\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hakuba\u2019s Evolving Hospitality Scene - Live Up Hakuba","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/liveuphakuba.com\/ja\/stories\/hakubas-evolving-hospitality-scene\/","og_locale":"ja_JP","og_type":"article","og_title":"Hakuba\u2019s Evolving Hospitality Scene - Live Up Hakuba","og_description":"As Hakuba\u2019s real estate market continues to evolve, several landmark developments are set to redefine the region\u2019s hospitality landscape. From lifestyle hotels to high-end retreats, these signature projects will elevate Hakuba and attract a new wave of travelers to the valley. BANYAN TREE, WADANO Expected to open in 2028, the highly anticipated Banyan Tree project in Wadano is set to become a premier destination in the Japanese Alps. The development will feature 108 hotel rooms and 48 condominiums, and is being developed by a large Tokyo real estate group. PLAN DO SEE, HAPPO Tokyo-based hospitality powerhouse Plan Do See has acquired three strategic Hakuba locations, with the first developments starting […]","og_url":"https:\/\/liveuphakuba.com\/ja\/stories\/hakubas-evolving-hospitality-scene\/","og_site_name":"Live Up Hakuba","article_published_time":"2025-09-19T09:48:05+00:00","article_modified_time":"2026-03-23T17:17:11+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg","type":"image\/jpeg"}],"author":"Isabel","twitter_card":"summary_large_image","twitter_misc":{"\u57f7\u7b46\u8005":"Isabel","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"4\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#article","isPartOf":{"@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/"},"author":{"name":"Isabel","@id":"https:\/\/liveuphakuba.com\/#\/schema\/person\/115df3b4aef4c9c6557e30f00861c294"},"headline":"Hakuba\u2019s Evolving Hospitality Scene","datePublished":"2025-09-19T09:48:05+00:00","dateModified":"2026-03-23T17:17:11+00:00","mainEntityOfPage":{"@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/"},"wordCount":518,"image":{"@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage"},"thumbnailUrl":"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg","keywords":["Real Estate"],"articleSection":["Real Estate Guide"],"inLanguage":"ja"},{"@type":"WebPage","@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/","url":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/","name":"Hakuba\u2019s Evolving Hospitality Scene - Live Up Hakuba","isPartOf":{"@id":"https:\/\/liveuphakuba.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage"},"image":{"@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage"},"thumbnailUrl":"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg","datePublished":"2025-09-19T09:48:05+00:00","dateModified":"2026-03-23T17:17:11+00:00","author":{"@id":"https:\/\/liveuphakuba.com\/#\/schema\/person\/115df3b4aef4c9c6557e30f00861c294"},"breadcrumb":{"@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#primaryimage","url":"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg","contentUrl":"https:\/\/liveuphakuba.com\/wp-content\/uploads\/2025\/09\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg","width":2560,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/liveuphakuba.com\/stories\/hakubas-evolving-hospitality-scene\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/liveuphakuba.com\/"},{"@type":"ListItem","position":2,"name":"Hakuba\u2019s Evolving Hospitality Scene"}]},{"@type":"WebSite","@id":"https:\/\/liveuphakuba.com\/#website","url":"https:\/\/liveuphakuba.com\/","name":"Live Up Hakuba","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/liveuphakuba.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Person","@id":"https:\/\/liveuphakuba.com\/#\/schema\/person\/115df3b4aef4c9c6557e30f00861c294","name":"Isabel","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/secure.gravatar.com\/avatar\/8f6d6040ce4ab95bbe26a546eb4358808d8f62f48575348fc3f1de122fda2723?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8f6d6040ce4ab95bbe26a546eb4358808d8f62f48575348fc3f1de122fda2723?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8f6d6040ce4ab95bbe26a546eb4358808d8f62f48575348fc3f1de122fda2723?s=96&d=mm&r=g","caption":"Isabel"},"url":"https:\/\/liveuphakuba.com\/ja\/stories\/author\/isabel\/"}]}},"elementor_data":"[{\"id\":\"b71ca1a\",\"elType\":\"container\",\"settings\":{\"flex_direction\":\"column\"},\"elements\":[{\"id\":\"6317bb8\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<h4>As Hakuba\\u2019s real estate market continues to evolve, several landmark developments are set to redefine the region\\u2019s hospitality landscape.<\\\/h4>\\n<h4>From lifestyle hotels to high-end retreats, these signature projects will elevate Hakuba and attract a new wave of travelers to the valley.<\\\/h4>\"},\"elements\":[],\"widgetType\":\"text-editor\"},{\"id\":\"ef0071e\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><strong>BANYAN TREE, WADANO <\\\/strong><br \\\/>Expected to open in 2028, the highly anticipated Banyan Tree project in Wadano is set to become a premier destination in the Japanese Alps. The development will feature 108 hotel rooms and 48 condominiums, and is being developed by a large Tokyo real estate group.<\\\/p><p><b>PLAN DO SEE, HAPPO <\\\/b>Tokyo-based hospitality powerhouse Plan Do See has acquired three strategic Hakuba locations, with the first developments starting in 2025. Their entry into the market signals a significant shift towards high-end hospitality offerings, promising a fresh wave of luxury accommodations and services for visitors to the Hakuba Valley.<\\\/p><p><b>MITSUBISHI ESTATE AND SHIMIZU CORPORATION, IWATAKE <\\\/b>Mitsubishi Estate and Shimizu Corporation have acquired a prime Iwatake location adjacent to the gondola base, with plans to develop a 150-room hotel featuring a full food and beverage program. Slated for completion in 2029, the property is expected to be operated by a branded international hotel group.<\\\/p><p><b>MORI TRUST, ECHOLAND<\\\/b> A leading domestic developer is widely anticipated to begin construction soon on the expansive site directly across from the Courtyard Marriott in Echoland. The Courtyard Marriott is owned by Mori Trust.\\u00a0<\\\/p><p><strong>LIST DEVELOPMENT,\\u00a0ECHOLAND<\\\/strong> Yokohama based List Development recently completed a 38-unit luxury condo hotel project at the base of Echoland. The majority of units were acquired by Japanese investors, reflecting growing confidence in Hakuba\\u2019s position as a premium year-round destination.<\\\/p>\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false},{\"id\":\"da790cd\",\"elType\":\"container\",\"settings\":[],\"elements\":[{\"id\":\"9ae26e3\",\"elType\":\"widget\",\"settings\":{\"carousel_name\":\"Image Carousel\",\"carousel\":[{\"id\":1304,\"url\":\"http:\\\/\\\/liveuphakuba.com\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/dji_fly_20250520_144202_0061_1747723445029_photo-scaled.jpg\"},{\"id\":1302,\"url\":\"http:\\\/\\\/liveuphakuba.com\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/dji_fly_20250520_141442_0035_1747721800047_photo-scaled.jpg\"},{\"id\":1301,\"url\":\"http:\\\/\\\/liveuphakuba.com\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/dji_fly_20250520_143714_0044_1747723504699_photo-scaled.jpg\"}],\"thumbnail_size\":\"full\",\"slides_to_show\":\"1\",\"arrows_size\":{\"unit\":\"px\",\"size\":20,\"sizes\":[]},\"caption_type\":\"caption\"},\"elements\":[],\"widgetType\":\"image-carousel\"},{\"id\":\"fa5e347\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p data-start=\\\"117\\\" data-end=\\\"426\\\"><strong>SANU 2nd Home, WADANO<\\\/strong> SANU 2nd Home, a membership-based second home service, opened its Hakuba location in 2024 as part of its expansion to over 30 sites across Japan. The company offers flexible usage models\\u2014from nightly stays to joint ownership\\u2014focusing on sustainable development and forest regeneration.<\\\/p><p data-start=\\\"428\\\" data-end=\\\"1204\\\"><strong>evo HOTEL HAKUBA, HAPPO<\\\/strong> evo, the American outdoor retail and experiences brand, opened evo Hotel Hakuba in 2024 in the center of Happo Village. The Hakuba property is one of three hotels in the evo portfolio, alongside locations in Salt Lake City and Tahoe. The design-forward lifestyle property features Western-style rooms, original works by local artists, and an onsen with mountain views. The opening deepens evo\\u2019s commitment to Japan, where it operates Rhythm Japan retail and rental stores in Hakuba, Niseko, and Furano. evo\\u2019s investment reflects a shift in Hakuba\\u2019s tourism landscape, long dominated by Australian visitors during peak ski season. The region is now seeing growing interest from North American travelers seeking adventure-driven experiences year-round.<\\\/p><p data-start=\\\"1206\\\" data-end=\\\"1671\\\"><strong>LA NEIGE HOTEL, WADANO<\\\/strong> La Neige, which has long been regarded as Hakuba\\u2019s most exclusive boutique hotel, was acquired in 2024 by a prominent Hakuba-based group. Now under the management of Hakuba Hospitality Group (HHG), the property will undergo a full renovation and will reopen in December 2025, repositioned as the premier luxury boutique hotel in the region. The project reflects a broader move toward elevated hospitality offerings across the Hakuba Valley.<\\\/p>\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}]","elementor_mode":"builder","_links":{"self":[{"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/posts\/1300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/comments?post=1300"}],"version-history":[{"count":17,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/posts\/1300\/revisions"}],"predecessor-version":[{"id":1809,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/posts\/1300\/revisions\/1809"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/media\/1301"}],"wp:attachment":[{"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/media?parent=1300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/categories?post=1300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/liveuphakuba.com\/ja\/wp-json\/wp\/v2\/tags?post=1300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}